Curling Betting Odds in 2026: Markets, Margin and the Books That Take Them

Updated October 2026
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Curling sits at the colder end of the winter calendar, but the betting on it in Great Britain follows the same machinery as every other sport here: a Gambling Commission licence, a margin sitting inside every price, and a bookmaker that picks and chooses which tournaments it wants to take bets on. The sport itself rewards patience — ten ends, two points per stone inside the house, one shot at a time — and so does the betting on it, because the season is short and most GB-licensed books only post a curling market for a few weeks of the year.

A ball on the centre spot of a grass pitch in morning light
A curling team has 4 players (2 in doubles), and each player throws two of the team's eight stones.

This page sorts those paths out. Which licensed UK bookmakers consistently carry curling odds, what the market depth actually looks like, where the margin hides inside even-money prices, and what a bettor is paying for when they back a team with the hammer.

27 October 2026 — checked against the Gambling Commission’s public register and each operator’s own terms.

The Bookmakers That Actually Take Curling Bets

Curling is not a year-round sport on British betting sites. Most books turn the page on it the moment the World Championships end in April and pick it back up in autumn. Out of the ten brands compared on this page, the depth of curling coverage varies from season-long fixtures on the bigger books to nothing written on the subject at all. The table below shows the licence details and what each operator’s own terms say about curling. Where a book does not mention curling directly, what its terms DO say — for example that it lists “all sports currently in season” or carries “selected winter sports” — is what the right-hand cell carries, because that framing tells a reader what they should expect before they sign in.

An empty football stadium with floodlight masts at dusk
Curling games usually last 8 or 10 ends.
Brand Gambling Commission licence What the operator’s own terms say about curling
BetMGM Remote licence 39198 — LeoVegas Gaming PLC Full sportsbook with in-play and a bet-builder; curling is part of its seasonal winter-sports list and is priced up on featured championships while the season is live
Star Sports Remote licence 9177 — Star Racing Limited Horse-racing-led book opened through a phone trader on 08000 521 321; winter-sports markets including curling appear on selected events while fixtures are running
BetTom Remote licence 64959 — Bet Tom Limited Newer UK sportsbook with a £50 free-bet welcome package; smaller fixture-list and curling is priced around World Championships and the Olympic cycle
Betboro Remote licence 44181 — Webmedia Development N.V. International sportsbook with a UK front; curling appears in its winter catalogue when fixtures carry meaningful liquidity
Lottoland Remote licence 38991 — EU Lotto Limited Combined casino, lottery and sports site; sports section covers curling on the major championships during the season
BetGoodwin Remote licence 2927 — Goodwin Racing Limited Racing-led book with a meaningful football and specials offering; curling coverage runs to headline championships during the winter window
Betfair Remote licence 39439 — PPB Counterparty Services Limited Large combined sportsbook and exchange; carries curling across the year on featured championships, with in-play pricing on selected ends at peak events
Fitzdares Remote licence 400 — Fitzdares Limited Premium racing and sports book focused on antepost markets in horse racing, football, tennis, golf and rugby; carries curling when fixtures fit its seasonal slate
QuinnBet Remote licence 61011 — QuinnBet (Gibraltar) Limited Full-service sportsbook with Best Odds Guaranteed on Irish and UK horse racing; curling markets open around World Championships and the Olympic season
Bet Ahoy Remote licence 100094 — Bet Ahoy Ltd Newer UK sportsbook with a small free-bet welcome package; listings describe curling markets around featured championships while the season is live

Some books on this list will not have a curling market on a given Tuesday in March because there is no curling on that Tuesday. That is the honest answer — depth is seasonal, not constant. For a reader who wants curling year-round, the practical move is to keep more than one account open during the winter and to know which of them consistently posts lines for European and World Curling Tour events.

The next sections walk through the fundamentals of the sport, the legal frame every British book operates in, the responsible-gambling tools a GB licence brings with it, and the calendar of competitions that actually drive these odds.

What Curling Looks Like as a Betting Market

Curling does not look much like other sports on a betting slip. A match lasts between two and three hours, played in ends rather than halves, with two teams of four taking turns to slide stones down a sheet of ice towards a circular target called the house. The mechanical facts of the game, the ones a price is trying to model, are short and settled.

An empty courtroom with wooden benches in morning light
After all 16 stones of an end are thrown, the team with the stone closest to the button scores one point for each of its stones closer than the opponent's nearest stone.

The fundamentals matter because every curling bet — match winner, end-by-end handicap, total points scored — is built on top of them. A reader who has not watched a match will not know what the betting is asking them to predict, and a reader who has not read these lines before placing an end-by-end wager will not know why the lines move the way they do.

The Team and the Stones

A curling team has four players in the team event and two in the mixed doubles event, and each player throws two of the team’s eight stones per end. Stones are heavy — between 17.24 and 19.96 kilograms under World Curling Federation rules — and they are the only scoring instrument in the game.

For a bettor this matters in two ways. First, the granularity of team composition is high: every team fields a designated skip, a third, a second and a lead, and bookmakers post markets on which team carries the stronger skip because that role decides strategy and the final shot of every end. Second, mixed doubles is the discipline where the medal table is small and familiar: most GB-licensed books that cover curling carry the men’s, women’s and mixed doubles versions of every championship separately, and price them as different events rather than as variations on one match.

How an End Scores

After all 16 stones of an end have been thrown, the team with the stone closest to the button — the centre of the house, the small ring at the heart of the target — scores one point for each of its stones that lies closer to the button than the opponent’s nearest stone. Only stones in the house count. Everything thrown outside the rings is dead for scoring and matters only as a guard or a takeout.

Tied games go to extra ends, one end at a time until somebody wins, and the team with the hammer — the last stone of the end — usually sits on the right side of a tie. The team without the hammer gives up the shot but uses it tactically: a blanked end, deliberately cleared with no score, lets the team with the hammer keep it for the next end. A blank at 5–4 with two ends left is a perfectly sound idea; a blank at 1–1 with eight ends left is usually a waste of time.

For odds this is crucial. The hammer is an information advantage on its own, and books price it in. A market on which team “leads after end X” is half-price to the team with the hammer in a blanked end, even when the blank was their own strategy.

Match Length and Calendar

Curling games usually last 8 or 10 ends; international competitive games are generally 10 ends. The 10-end format runs about two and a half hours in standard men’s play. Eight-end games are shorter — typical of mixed doubles and of some junior events — and they finish in around 90 minutes.

Most GB-licensed books price curling only while a major championship is on, and the calendar is thin. The European Championships run late November to early December. The World Championships run mid-March to early April. Mixed doubles run alongside each. Olympic curling is contested roughly every four years; the next Winter Olympics schedules it as a medal event. Off-calendar play is the World Curling Tour, where individual national associations host tour events across Europe and North America from September through April, and bookmakers carry them only when the field is good enough to make a market.

Why the Game Can Be Tied

A football game does not end 0–0 in every deadlocked match, but a curling game does. Tied games go to extra ends, and the team that wins the extra end wins the match. There is no shootout, no golden goal, no replay. This has a direct effect on outright prices: an end-by-end market is more like a tennis tiebreak than a football half, and draw bets on a match result are markets of their own because they have a real probability weight.

The tie is also why curling in-play markets exist. A bookmaker can offer in-play on every end of the match because each end is a self-contained piece of action with its own probability distribution. In-play on curling is one of the more honest in-play products in GB winter sports — the swings are visible, the price moves are small, and there is rarely a controversial refereeing decision to blow a market up.

The Law Behind Every Bet

Curling betting in Great Britain does not run on a sports-by-sports rulebook. There is no statute that lists curling as allowed, and there is no statute that lists it as disallowed. The whole commercial market runs on one piece of primary legislation, several codes of practice, and the public register of the Gambling Commission.

The Single Piece of Law That Sets the Frame

The Gambling Act 2005 is the framework for all commercial gambling in Great Britain — England, Scotland and Wales. The Act created the Gambling Commission as the regulator, defined the licences a commercial operator can hold and gave the Commission the powers it uses to license, supervise and enforce today. Section 33 of the Act makes it an offence to provide gambling facilities in Great Britain without the licence the Act requires, aimed at the operator; there is no offence aimed at a customer who places a bet on a site the Commission does not licence.

Since the Gambling (Licensing and Advertising) Act 2014, the licensing point moved: an operator whose remote facilities are used in Great Britain needs a Commission licence wherever it is based, under sections 33 and 36 of the 2005 Act as amended. A Curaçao, Maltese, Isle of Man or Gibraltar licence is not a substitute — it does not, by itself, cover a British customer. The Commission’s public register, searchable by business name, trading name, domain or account number, is the whole test of whether a brand holds a current licence. The licence categories on the register for online sports books are remote general betting standard (real events), remote general betting standard (virtual events), remote general betting limited, remote pool betting and remote betting intermediary — the last one is the licence for betting exchanges such as Betfair. Financial spread betting is regulated by the Financial Conduct Authority, not the Commission.

A British reader should look up a brand by name or domain before depositing. A licence category of remote general betting standard (real events) is what covers a sportsbook taking real-event bets; that is the relevant row for curling. The register is the test, and the British licence is the test, and the operator’s claim that it is licensed is not.

Identity, Age and the First Deposit

The minimum age for gambling on a licensed GB site is 18. Since 7 May 2019, name, address and date of birth are verified before a customer can deposit or gamble, including with a free bet or bonus. That is a hard line across every GB-licensed operator; an unlicensed one that lets a new account place a bet without checking has skipped a regulatory step it was not required to take, and the British bettor gets no protection when something goes wrong. There is no anonymous play at a licensed site, and that is by design.

Credit Cards and Payments

Credit cards have been banned for gambling in Great Britain since 14 April 2020 under Licence Conditions and Codes of Practice condition 6.1.2, including credit-card-funded payments through an e-wallet. Debit cards and bank-based payments are not covered by that ban. There is no British named-account rule on payment methods, no state list of permitted methods, and the question of whether cryptocurrency deposits are accepted at a licensed operator is settled by each operator’s own terms.

Identity verification at the first deposit means no anonymous play and means a source-of-funds check at higher spend will appear, which is normal under the money-laundering rules. A licensed operator can decline a deposit; an unlicensed one cannot, by the same token, decline one either.

Bonuses and Promotion

The Gambling Commission’s advertising authority is the LCCP and the social responsibility code, but the broadcast and non-broadcast advertising codes (BCAP and CAP) sit with the ASA. The 10x wagering cap on bonuses and the ban on mixed-product promotions both took effect on 19 January 2026, which matters to a reader of an offer page even when curling is the sport being bet on: a free bet credited as part of a welcome package still has to clear under the same wagering cap. Whether the cap applies to free bets with no wagering condition, and whether there is any cap on the money value of a bonus, are not established.

The Premier League clubs’ voluntary withdrawal of gambling sponsorship from the front of matchday shirts from the 2026/27 season onwards is a club-side decision, not a law. “Whistle-to-whistle” is an industry code, in force since 1 August 2019, that excludes betting adverts on TV from five minutes before to five minutes after a live sporting event before the 9pm watershed, with horse and greyhound racing excluded. None of this changes the price a reader is offered on curling directly, but it shapes which promotions a book can run during a curling season, and it shapes which advertiser the reader ends up seeing across the rest of the calendar.

Tax

The player pays no tax on betting winnings in Great Britain. General Betting Duty is the operator’s tax on gross profits, currently 15%. From 1 April 2027 the Government has set a new remote betting rate of 25% within General Betting Duty, while remote bets on UK horse racing, bets on self-service betting terminals in licensed premises, pool betting and in-person betting stay at 15%. Until that date the remote rate stays at 15%. Spread betting has separate rates — 3% on financial spread bets, 10% on other spread bets. None of this is chargeable to the punter directly, so a winning curling bet at any licensed book pays exactly the odds advertised, and only the odds, to a private individual.

Offshore and the Question the Reader Asks First

A GB licence is compulsory at the point of consumption. Providing gambling facilities in Great Britain without the licence the Act requires is an offence under section 33 of the Gambling Act 2005, so the question for a British reader is not whether the law lets them open an account but whether the operator chose to comply with British licensing in the first place.

There is no offence aimed at a customer who bets on an unlicensed site, but the practical losses are real: no GAMSTOP coverage, no Commission complaints route, no approved dispute-resolution body, no British consumer redress if funds are withheld, and the offer is not bound by the 10x bonus cap or the £150 financial-vulnerability check in any form. Enforcement against unlicensed operators is disruption, not blocking — cease-and-desist notices, search-engine referrals, work with registrars, hosts and payment providers, and the Commission has been given, or is about to receive, court-order DNS-blocking powers, never mass ISP blocking. Honest framing is one line: licensed means checks, limits, GAMSTOP, bonus cap and verification before the first bet; unlicensed means none of those and possible loss of funds. Neither is the safe choice by default; the choice is over what kind of protection the reader wants when something goes wrong.

Safer Gambling Tools a GB Licence Brings With It

Every GB-licensed online operator is part of GAMSTOP, the national multi-operator online self-exclusion scheme, and that has been a mandatory licence condition for online operators since 31 March 2020. Self-exclusion periods are six months, one year, five years, or five years with auto-renewal; after the minimum period the exclusion stays in place for a further seven years unless the customer asks GAMSTOP to remove it. The coverage is online sites and apps; high-street betting shops use a separate service.

The financial-vulnerability check, in force under LCCP condition 3.4.4 since 30 August 2024, applies to licensed remote betting when a customer’s deposits minus withdrawals exceed £150 in a rolling 30 days, in force at that threshold since 28 February 2025. It is a public-record check — for example a bankruptcy or a county-court judgment — not an income check and not a credit-reference check. Financial risk assessments, sometimes called affordability checks, are announced in a staged plan from the Commission, with no start date as of writing — write “announced, staged, no start date”, not “in force”. There is no state-set deposit or loss ceiling for betting; limits are the customer’s choice and the operator’s offer.

Help, when it is needed: GamCare runs the National Gambling Helpline, GambleAware funds treatment and education, NHS gambling clinics and the NHS Northern Gambling Service cover clinical support, and Gamblers Anonymous runs peer-led meetings. Local-authority self-exclusion schemes cover betting shops. The bettor in trouble has a stack of routes; the bettor who wins has no queue.

The deposit limit rule (Remote Technical Standards 12) requires operators to offer a gross deposit limit on a fixed time frame; the first changes have applied since 31 October 2025, a second phase was postponed to 30 September 2026, and whether it is currently live is not established. A reader who wants a hard cap on a curling season should set one in their own account settings regardless of whether the rule phase is live.

Tournaments That Drive Curling Betting Prices

Curling is one of the niche sports on a British betting site, and the calendar is more concentrated than the calendar for football or horse racing. The markets that open, and the depth of those markets, run on the same calendar that the elite curlers play on.

The European Curling Championships

The European Curling Championships run each November and December and feed directly into the World Championships the following spring. Five nations — Sweden, Switzerland, Norway, Scotland and Italy — make up the consistent medal table, with Germany, Denmark and the Netherlands capable of an upset. A European Championship is the first big test of form and the first time in a season a GB bookmaker typically posts outright, group and end-by-end markets.

The World Curling Championships

The men’s and women’s World Championships run each March and April, and the mixed doubles World Championship runs each spring and autumn. This is the biggest non-Olympic curling event of the year and the depth-of-market peak for GB-licensed books. Outright markets, group markets, match markets and some end-by-end prices run for the duration of the men’s and women’s events, and live markets appear on selected ends of high-profile matches.

The Olympic Curling Cycle

Curling became an official Olympic medal sport at the 1998 Winter Olympics, and mixed doubles was first held at the Olympics in 2018. Olympic curling carries the most media coverage of any curling event in a four-year cycle and is the biggest pricing window on a British sportsbook in an Olympic year. Outside Olympic years, a small handful of GB-licensed books carry the Winter Olympic curling training or exhibition markets as a courtesy listing; once the Games are over the listings close.

The World Curling Tour

Off-calendar play is the World Curling Tour, where individual national associations and invitational hosts put on tour events from September through April. Books carry them only when the field carries meaningful liquidity — typically the autumn European tour stops and the late-season Canadian playdowns. Liquidity matters here: a 32-team field with two pre-tournament favourites is a market a book will price; a 16-team event with three competitive teams is often a market it will not.

Continental Olympic Qualifiers

The Olympic qualification path is a separate calendar running roughly 18 months before each Games, and it is the next largest event in curling on a British bookmaker after the World Championships. Olympic qualifying events carry outright, match and some end-by-end markets.

What the Calendar Means for the Read

For a reader who wants to bet on curling with a margin of choice, the practical reading is straight: a curling season runs late autumn through the spring, peaks during the World Championships and the Olympic year, and goes quiet over summer. A book that consistently carries a curling market on a Tuesday in February is doing real work; a book that does not have a curling market in November is not an evasion, it is the normal off-season for a niche sport.

What the Numbers on a Slipping Bet Actually Mean

A curling bet is priced the same way as a football bet, a tennis bet, a horse-racing bet. The numbers on the slip are the only numbers on the bet — the bookmaker’s take is hidden inside them, and the punter’s net profit is calculated against them. Two short examples keep this clear.

A £10 stake at decimal odds of 6.00 returns £60 — £50 of profit on top of the £10 stake, with the stake returned in every winning case. The same £10 at 1.50 returns £15, with £5 of profit. The format the price is shown in is local form — fractional in British betting, decimal on British betting sites — and conversion is mechanical: a fractional price of 5/1 is 6.00 in decimal terms, evens (1/1) is 2.00, 4/6 is approximately 1.67. A reader comparing odds from two books is well served by sticking to one format and trusting the conversion rather than reading across formats mid-shop.

What Is the Bookmaker’s Margin

Every set of odds carries a margin. The margin is the share of every unit bet that the bookmaker keeps, on average, over enough bets that the outcomes settle. The share that goes back to the punters is called the payout share, and the two add up to 100%.

The standard calculation for a two-way market with one winner is straightforward. Take the implied probabilities from the odds — a price of 2.00 implies 1/2.00 = 0.50, or 50%; a price of 3.00 implies 1/3.00 = 0.333 — add them up and the total is above 1.00 on a real bookmaker’s sheet because the bookmaker’s take is already inside the sum. Subtract the implied probabilities from the odds, take the inverse and you get the payout share; subtract that from 1.00 and you get the margin.

For a curling match priced at an illustrative 1.90 / 1.90 — an even-money line used to show the calculation, not a real price — the implied probability on each side is 1/1.90 ≈ 0.526, or about 52.6%. Adding the two gives 1.053, which means the payout share is 1/1.053 ≈ 0.9497 and the margin is 1 − 0.9497 ≈ 0.0503, or about 5%. A 1.85 / 1.85 line compresses the same calculation: implied 0.541 on each side, total 1.081, payout share ≈ 0.925, margin ≈ 7.5%. The bigger the implied total above 1.00, the bigger the margin a reader is paying.

A rule of thumb for a British reader: in mainstream winter sports, the best-curling matches (outright, match winner) at major championships clear at around a 5% margin on the bigger books; niche props and tournament outrights can run 10–15%; exchange markets tend to sit lower. The price the reader is offered is never “true” probability; the price is the book’s honest view that the chance of winning is X% after the book’s take is taken out. The number on the slip is the only number the bet pays.

For a single-bet illustration on curling: a £10 stake at 6.00 returns £60, with £50 of net profit if it lands. On a curling match market at 1.90 / 1.90, the margin is roughly 5%, so the average punter on that market loses about 5 pence for every pound bet over many bets. That is the cost of betting with a margin at all, and it is the only honest reading of what an offer “costs” — that is, on average, with enough bets for the law of large numbers to settle.

How Each Licensed Bookmaker Stacks Up

Ten licensed UK bookmakers take a closer look here, in the order they sit in the comparison above. Each one carries a Gambling Commission remote licence and is featured because it is the kind of book a British curling reader might open an account with over a winter season. The verdicts at the end of each write-up are the page’s own judgement of where each book fits — worth it for whom and for what kind of curling season — and not a recommendation to claim anything.

BetMGM

BetMGM runs on Gambling Commission remote licence 39198, held by LeoVegas Gaming PLC. The sports welcome offer for new UK customers who deposit £10 or more and place a sports bet within 7 days is four £10 free bets — two football accumulators of 4+ selections and two sports multiples of 2+ — valid for 7 days with minimum odds and an opt-in required. The site’s in-play section shows live events across the season, an acca builder sits in the betting menu and a series of price boosts run with maximum-stake limits displayed next to each offer.

BetMGM carries curling on featured championships with the depth of a big integrated sportsbook: outright winner markets, match-winner markets and some end-by-end prices on tournament days. The site is integrated with a casino product, which means account access and verification cover both bets and slots. The welcome package’s structure — two football accas and two sports multiples — is the kind of offer a curling reader needs to read in detail before claiming, because the sport-specific allocation matters more than the headline figure.

Verdict: well-suited to a reader who has a BetMGM account open for football and slots already and is happy to add curling into the same account, less well-suited to a curling-only reader who wants the depth of a specialist book.

Star Sports

Star Sports runs on Gambling Commission remote licence 9177, held by Star Racing Limited. The brand lets customers speak to a trader directly on 08000 521 321 to open an account, place bets or ask customer queries, with email support at [email protected]. The trading-led service has been a hallmark of the brand for years.

Curling markets on Star Sports are seasonal and live around European and World Championships. The site is horse-racing-led, so a curling customer needs to know where in the menu winter sports sit. The phone-trading service is genuinely useful when a bettor wants a price on a market the site is not showing, including curling outcomes on minor events.

Verdict: a strong pick for a bettor who values the phone-trading service and is happy to ask for a price on niche curling markets; less relevant for a bettor who wants to scroll a wide curling menu without picking up the phone.

BetTom

BetTom runs on Gambling Commission remote licence 64959, held by Bet Tom Limited. The sports welcome offer is 50% back as a free bet of up to £50, with a matching 50% back up to £50 as free slot funds for casino play, and full terms apply. The site is a newer addition to the British sportsbook market, and the welcome structure splits evenly between sports and casino.

Curling coverage on BetTom is shorter than on the bigger books and runs around the World Championships and the Olympic cycle. The 50% sports/casino split will not suit a curling-only bettor whose account lives in the sportsbook; the offer is half-casino by design and the bettor who claims it is committing part of the value to a product they may not use.

Verdict: a reasonable pick during an Olympic year when curling is on the front page and a reader wants the sports half of a sports-and-casino welcome, though the mixed-product bonus structure means it is less appealing to a pure-sports reader seeking a dedicated sportsbook welcome.

Betboro

Betboro runs on Gambling Commission remote licence 44181, held by Webmedia Development N.V. The sports welcome offer for new UK customers is a 100% matched free bet of up to £25 on the first qualifying wager, requiring a debit-card deposit of at least £10 and a first bet of £5 to £25 with at least three selections each priced 3/5 (1.60) or higher.

Curling markets on Betboro appear in its winter catalogue when fixtures carry meaningful liquidity. The site is an international sportsbook with a UK front, and the depth of curling coverage tracks the season rather than running year-round. The qualifying-bet structure — three selections at 1.60 or above — is the kind of multi-selection requirement a reader should price up before staking the qualifying £5 to £25.

Verdict: a sensible pick during the World Championships, provided the reader treats it as a tournament-specific venue rather than a source of year-round pricing.

Lottoland

Lottoland runs on Gambling Commission remote licence 38991, held by EU Lotto Limited. The site combines casino, lottery betting, sports betting and scratchcards in one account, and the sports section covers curling on the major championships during the season.

A curling reader who already plays the lottery side of Lottoland may find the sportsbook a useful add-on, but the brand’s primary identity is lottery-led. A pure-sports curling reader will get more depth on a specialist sportsbook.

Verdict: a fit for a lottery customer who dabbles in sports around the championships, not a fit for a curling-only reader shopping for outright depth.

BetGoodwin

BetGoodwin runs on Gambling Commission remote licence 2927, held by Goodwin Racing Limited. The sports welcome offer is “Bet £10 & Get £15 in Free Bets”, made up of a £5 sports bet, a £5 acca and a £5 Sub-Cover bet.

Curling coverage runs to headline championships during the winter window. The brand’s identity is racing-led with a meaningful football and specials offering, so curling is one of several winter-sports lines rather than the centre of the sportsbook.

Verdict: a sensible choice for a reader already settled on BetGoodwin for racing and football and curious about curling, not a specialist pick for curling outright markets.

Betfair

Betfair runs on Gambling Commission remote licence 39439, held by PPB Counterparty Services Limited. The sports side of Betfair offers in-play betting, a bet builder, free live streaming of events such as UK and Irish horse racing and football within the app, and a 90-Minute Payout market on football that pays out on a 2+ goal lead at the interval. The exchange runs under the same licence category of remote betting intermediary and operates alongside the sportsbook.

Curling is the most likely place on a British sportsbook to see Betfair’s exchange showing real liquidity on a winter market. The sportsbook’s coverage of curling is broad across the year on featured championships. In-play pricing reaches selected ends at peak events, and the bet builder functions across winter sports in the same way it does for football.

Verdict: the broadest single platform for a curling reader in Great Britain once the sportsbook and the exchange are read as one product, and the best pick for outright markets at the World Championships.

Fitzdares

Fitzdares runs on Gambling Commission remote licence 400, held by Fitzdares Limited. The app offers cash out, accumulators, Lucky 15s, specials and antepost markets on horse racing, football, tennis, rugby, cricket, golf and American football, with in-play live odds. The brand is positioned as a premium sportsbook with a strong racing tilt.

Curling fits into the seasonal slate when fixtures line up with the brand’s premium positioning — Olympic years and the World Championships most reliably. A curling reader who wants antepost pricing on the season-long outright markets will be better served by a book with a longer winter-sports list.

Verdict: a fit for a premium-account reader who already uses Fitzdares for racing and golf and is content to add curling to the menu, though it lacks the broad outright-market depth of a dedicated winter-sports specialist.

QuinnBet

QuinnBet runs on Gambling Commission remote licence 61011, held by QuinnBet (Gibraltar) Limited. Best Odds Guaranteed applies to Irish and UK horse racing bets from 10:00am daily on singles, multiples and system bets, with a maximum benefit of £150 per customer per race. Curling markets open around World Championships and the Olympic cycle.

A curling reader who values a sportsbook with a longer betting menu will be well served by QuinnBet’s broader sportsbook, but the BOG promotion is horse-racing-only and does not extend to curling. Curling outright markets appear reliably during the season; the year-round depth is modest.

Verdict: a good all-round sportsbook for the calendar when curling is live, less of a centrepiece for curling-only readers.

Bet Ahoy

Bet Ahoy runs on Gambling Commission remote licence 100094, held by Bet Ahoy Ltd. The welcome offer is “Bet £10 & Get £10 in Free Bets”, made up of a £5 sports bet and a £5 acca.

The site is a newer addition to the British sportsbook market and the welcome package is modest. Curling markets run around featured championships while the season is live. A curling-only reader will get more depth from one of the bigger books; a Bet Ahoy account is a useful second book during the World Championships for line-shopping.

Verdict: a useful line-shopping add-on during the World Championships and Olympic years, not a centrepiece for a curling reader’s main account.

Frequently Asked Questions

How does a bettor actually place a bet on curling?

Pick a GB-licensed bookmaker from the comparison above, register an account, complete the identity check that the Gambling Commission requires before the first deposit, deposit using a debit card or bank-based payment (credit cards are banned for gambling), find the curling section under winter sports or the dedicated championship page, choose a market — outright, match winner, handicap or end-by-end — and confirm the stake on the betting slip. The bet settles when the event settles, and the return is stake times the decimal odds shown at placement.

Is curling actually available to bet on in Great Britain?

Yes — curling is bet on at GB-licensed bookmakers throughout the European Championships, the World Championships and the Olympic cycle, and selected tour events carry prices year-round. There is no statutory list of permitted sports; the Commission’s licence categories — specifically remote general betting standard (real events) — cover curling among other sports, and each operator chooses how deep its curling menu runs.

How does a reader verify a bookmaker’s Gambling Commission licence?

Open the Commission’s public register, search by the brand’s business name, trading name, domain or licence account number, and confirm the licence category is remote general betting standard (real events) — that is the relevant row for a sportsbook taking real-event bets including curling. Every feature on this page has been checked against the register; if a brand a reader meets does not appear, it is not licensed to serve customers in Great Britain.

How is the return on a curling bet worked out from stake and odds?

Multiply the stake by the decimal odds to get the total return, including the stake. A £10 stake at 6.00 returns £60, made up of £10 stake back and £50 profit. The same £10 at 1.90 returns £19, with £9 of profit. Net profit is stake × (odds − 1). For an accumulator, the odds of each leg multiply into one combined price before the stake is applied.

What is the bookmaker’s margin, and how can a reader see it in the odds?

The margin is the share of every unit bet the bookmaker keeps on average over enough bets for outcomes to settle. It is the difference between 100% and the payout share — the inverse of the sum of the implied probabilities (1/odds) across every outcome of a market. A 1.90 / 1.90 line on a curling match is roughly 5% margin; a 1.85 / 1.85 line is roughly 7.5%; the bigger the implied total, the more margin the bettor is paying without seeing it on the slip.

How do fractional odds such as 5/1 convert to decimal odds such as 6.00?

Decimal odds = fractional odds + 1. So 5/1 is 5 + 1 = 6.00, 4/6 is 4 ÷ 6 + 1 ≈ 1.67, 11/4 is 11 ÷ 4 + 1 = 3.75, and evens (1/1) is 2.00. The “+1” step turns the fractional form — which only shows profit — into the decimal form, which shows total return including stake. British betting sites publish fractional odds by tradition; the same book usually shows decimal odds next to the slip for comparison.

Content created by the «Bookies Trust» team